The world is going through a turbulent period where our familiar balances are unraveling, spanning from the economy and technology to the climate and human relations. To help us navigate this stormy terrain, Brand Week Istanbul 2026 focuses on the theme of "Turbulence" this year.
Symbolizing not just uncertainty but also the birth of new creative strategies, this theme disrupts old paradigms and brings our true priorities to light. During the most inspiring week of the year, brands, leaders, and creators will come together to explore how we can build the future amidst such unpredictable winds of change.
See you at the Haliç Congress Center on November 4–6, 2026!
The experiences and feedback of the people who attended our event
“Brand Week Istanbul was a wonderful event, I met so many amazing people, it was interesting, inspiring and challenging, the event brought together exceptional creatives , thinkers and a huge young audience, all this in one of the greatest cities in the world!I was so happy to be a part of it and I hope to be able to return soon!”
Asif Kapadia
Oscar Winning Director
“This was my first experience of Brand Week Istanbul. I was highly impressed! The event echoes the city itself: vibrant, varied and welcoming. A blend of respect for the past but with an eye fixed firmly on the future.”
Paul Kemp-Robertson
LIONS, SVP ve CCO
“Very well organised, very inspiring: my wonderful impression of the Brand Week Istanbul 2025!”
Wilhelm Schmid
Philosopher
