Atakan Demirci, a graduate of Istanbul University's Radio-TV program, embarked on his career as an assistant director at Kanal D. He has been working in the digital advertising and marketing field for 15 years. Demirci held various positions at OMD between 2011 and 2021. Since October 2021, he has continued his role as the Chief Digital Officer of Omnicom Media Group. Moreover, under the OMG umbrella, he is the founder of Loglo I TRKKN, a company that provides licensing, training, and consulting services in the field of advertising and marketing technologies to the entire industry, offering various technological solutions. While serving on the board of directors of IAB Turkey since 2016, he also chairs the Advertising Technologies and Standards Executive Committee.