After graduating from Istanbul High School in 2004, Kerem Dıramca completed his higher education in the Economics Department at Boğaziçi University. Following his academic journey, he gained experience in companies like L'Oréal, P&G, and Ferrero before continuing his marketing career at Unilever. He has predominantly worked in various brands in the cosmetic, food, and home care categories. In his most recent role, Kerem works as the Marketing Director responsible for Unilever's Home and Hygiene category, overseeing all marketing activities for brands like Cif and Domestos. He is also responsible for purpose-driven brand projects such as Cif's "Clean is Beautiful" and Domestos' "We Care About Schools."