2016 Speakers

  • Jonah Berger is a Marketing Professor at the…
    DR. JONAH BERGER

    DR. JONAH BERGER

    Marketing Professor at Wharton School, University of Pennsylvania and Author of NYT Bestseller

    Jonah Berger is a Marketing Professor at the Wharton School at the University of Pennsylvania and a world-renowned expert on word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors catch on. He has published dozens of articles in top‐tier academic journals, and popular accounts of his work often appear in places like The New York Times, Wall Street Journal, and Harvard Business Review. Berger is the bestselling author of multiple books including Contagious: Why Things Catch On (hundreds of thousands of copies are in print in over 30 languages) and Invisible Influence: The Hidden Forces that Shape Behavior. Berger is a popular speaker at major conferences and events and often consults for companies like Google, Coca‐Cola, GE, Vanguard, Unilever, General Motors, 3M, Kaiser Permanente, and The Gates Foundation.

  • After a career of 15 years in academics and…
    DR. ERICH JOACHIMSTHALER

    DR. ERICH JOACHIMSTHALER

    Authority in Marketing and Brand Strategy, Founder and CEO of Vivaldi Group

    After a career of 15 years in academics and extensive professional work experience in several large multinational companies, Erich founded Vivaldi Group. He is actively engaged in many consulting projects for leading companies and brands. In addition to his consulting work, Erich does extensive research on global brands and the formulation of corporate and business-unit level strategies. A sought-after speaker, he also conducts executive-level conferences and workshops around the world in English, German, and Spanish.

    Erich is a published thought leader and his book Brand Leadership, co-written with David A. Aaker and translated in 14 languages, is considered a groundbreaking discussion on the recent developments in brand strategy. He has completed a new book, Hidden in Plain Sight, that focuses on the role of brands in creating economic value and growth for firms. Erich is also the author of more than 40 articles and case studies in leading academic and business journals, including Harvard Business Review, Sloan Management Review, and Business Week.

    Erich has held academic faculty positions in the US and Europe and taught in various executive programs in Latin America, Asia and Africa. He holds masters and doctorate degrees from universities in Germany and the U.S., and completed his education with a Post Doctorate Fellowship at Harvard Business School.

  • Professor of Psychology at University of…
    PROF. RAFAL OHME

    PROF. RAFAL OHME

    Professor of Psychology, Neurosience Pioneer, Founder Neurohm

    Professor of Psychology at University of Social Sciences and Humanities; Visiting Professor at Stellenbosch University in Cape Town and Renmin University in Beijing.Professor Ohme inspires managers and business
    leaders all over the world. He has given lectures in over 30 countries on 5 continents. He has been awarded by the President of Poland, the Polish Prime Minister, and the Foundation for Polish Science, and received a Fulbright research grant. He is an honorary member of the Executive Club and a finalist of the 2015 Ernst & Young Entrepreneur of The Year. He publishes in the world’s top scientific and business journals and is a board member of the Neuromarketing Science and Business Association, an organization of neuroscientists and business practitioners from 85+ countries worldwide.

  • Nick Meaney co-founded Epagogix 14 years ago in…
    NICK MEANEY

    NICK MEANEY

    CEO at Epagogix Risk Management/Film Consulting/Film Finance - Media Industry

    Nick Meaney co-founded Epagogix 14 years ago in London.

    Epagogix uses a highly innovative blend of expert process and advanced Artificial Intelligence to help clients (mainly in the film, TV and entertainment sectors) to forecast outcomes.

    Immediately prior to founding Epagogix, Meaney worked in a senior role in the City of London for one of the world’s largest Risk Management Companies. There, he realized that the insurance-led approach to risk management for the major US film studios was failing to address the underlying fundamental financial risk of choosing, investing in, and developing the projects which deliver optimal return on investment.

    Meaney was introduced to the power of neural networks to help forecast future outcomes. Seeing opportunities to deliver better outcomes for Hollywood studios, Meaney left the City. Drawing together colleagues from many disciplines, Meaney built the Epagogix team.  Epagogix harnesses expert analysis and bespoke neural networks and helps film and TV industry clients to make evidence-based decisions to identify, develop and improve their creative ideas. Epagogix is based in London and Oxford, with representation in New York and Los Angeles.

    Previously Meaney was based in New York City as global head of marketing and e-commerce for a company involved in travel and international education. Long before that he was a journalist/researcher in Chicago, USA, after graduating from university in England, and before embarking upon a colourful and successful international career across several sectors.  Meaney also has interests in the alternative fuels sector.

     

    NICK MEANEY

    CEO at Epagogix Risk Management/Film Consulting/Film Finance - Media Industry

    Nick Meaney co-founded Epagogix 14 years ago in London.

    Epagogix uses a highly innovative blend of expert process and advanced Artificial Intelligence to help clients (mainly in the film, TV and entertainment sectors) to forecast outcomes.

    Immediately prior to founding Epagogix, Meaney worked in a senior role in the City of London for one of the world’s largest Risk Management Companies. There, he realized that the insurance-led approach to risk management for the major US film studios was failing to address the underlying fundamental financial risk of choosing, investing in, and developing the projects which deliver optimal return on investment.

    Meaney was introduced to the power of neural networks to help forecast future outcomes. Seeing opportunities to deliver better outcomes for Hollywood studios, Meaney left the City. Drawing together colleagues from many disciplines, Meaney built the Epagogix team.  Epagogix harnesses expert analysis and bespoke neural networks and helps film and TV industry clients to make evidence-based decisions to identify, develop and improve their creative ideas. Epagogix is based in London and Oxford, with representation in New York and Los Angeles.

    Previously Meaney was based in New York City as global head of marketing and e-commerce for a company involved in travel and international education. Long before that he was a journalist/researcher in Chicago, USA, after graduating from university in England, and before embarking upon a colourful and successful international career across several sectors.  Meaney also has interests in the alternative fuels sector.

     

  • As Chief Brand & Marketing Strategy Officer…
    DARREN MCCOLL

    DARREN MCCOLL

    SapientNitro, Global Chief Brand & Marketing Strategy Officer

    As Chief Brand & Marketing Strategy Officer for SapientNitro, Darren’s primary role is to help business grow by bringing insight through strategy and inspiration to creativity. Additionally he is a co-author of the New York Times best seller Storyscaping; Stop creating ads, start creating worlds.

    He is currently responsible for driving the value and effectiveness of Brand & Marketing Strategy, Social and Media Practices.

    Over the span of 25 years, Darren has been involved with both the client and agency sides. This hybrid skill set and perspective gives him an advantage when mapping out branding and marketing strategies. He has imparted this wisdom to many clients’ success.

    Darren has worked with numerous local and global brands such as: Virgin Blue Airlines, Virgin Megastore, McDonald’s, Nestlé, Foster’s, Burger King, Subway, Footlocker, Coca Cola Brands, X Games, ESPN, Ford, Fiat and Mercedes Benz, Visit Florida and Harley Davidson.

    His most recognized work was spearheading strategy for the “Best Job in the World” campaign for Tourism Queensland in Australia.

    Daz has been internationally recognized as one of the world’s leading strategists. His awards include three Cannes Lions Grand Prix, Effies, MIXX, New York Festivals, One Show, Clios and D&AD Black Pencils.

    He is a sort after awared jury member and international keynote speaker having appeared at Cannes Creative Festival (France), Adobe Conference (UK), Internet Week (NYC), Mesh (Canada), ADWEEK (New York), Facebook Conference (Miami), Columbia University (NYC) and many others.

    Additionally, his expert thought leadership has appeared in notable trade publications and marketing textbooks.

    Darren holds a B.A. from RMIT University.

  • Doc Searls is a journalist, columnist, and a…
    DOC SEARLS

    DOC SEARLS

    Founder of ProjectVRM Berkman Center at Harvard University, Author, Journalist

    Doc Searls is a journalist, columnist, and a widely read blogger. He is the author of The Intention Economy: When Customers Take Charge (Harvard Business Review Press, 2012), and co-author of The Cluetrain Manifesto: The End of Business as Usual (Basic Books, 2000, 2010).

    He is also Senior Editor of Linux Journal, a fellow at the Center for Information Technology & Society at UC Santa Barbara, and founder and director of ProjectVRM at the Berkman Center for Internet & Society at Harvard University since 2006.  In 2013-14, he was a visiting scholar at the Arthur L. Carter Journalism Institute at NYU.

  • Recognized as a global branding expert, Catherine…
    CATHERINE KAPUTA

    CATHERINE KAPUTA

    Brand Strategist, Bestselling Author

    Recognized as a global branding expert, Catherine Kaputa is a sought after speaker and workshop leader on personal branding, women’s leadership, entrepreneurship, social media and career success. She is known for her compelling content and entertaining style, using storytelling, branding insight and humor in talks tailored for each audience. Her goal is to take attendees on a journey, a journey to personal and career empowerment.

    Catherine cut her teeth in branding and advertising in three of the most demanding and innovative environments: From Madison Avenue to Wall Street to the halls of academe, Catherine Kaputa perfected her ability to market products, places, and companies. She studied brand strategy under Al Ries and Jack Trout. She led the award-winning “I Love NY” campaign at ad agency, Wells Rich Greene and was SVP, Director of Advertising and Brand at Citi Smith Barney. She taught branding at New York University’s Stern School of Business. She has been internationally recognized as a leader in branding, ranked #22 among Top Global Gurus in branding.

    Catherine has written award-winning and best-selling books. You Are a Brand. won the Ben Franklin Award for Best Career Book, and Breakthrough Branding, was awarded the silver medal in the Book of the Year Awards 2012. Her book, Women Who Brand is on female leadership, one of Catherine’s passions. Her new book is Graduate to a Great Career, for college students, new grads and millennials.

    Catherine has spoken at a wide range of organizations including Google, PepsiCo, Microsoft, Intel, AT&T, Merck, Samsung, Unilever.

    CATHERINE KAPUTA

    Brand Strategist, Bestselling Author

    Recognized as a global branding expert, Catherine Kaputa is a sought after speaker and workshop leader on personal branding, women’s leadership, entrepreneurship, social media and career success. She is known for her compelling content and entertaining style, using storytelling, branding insight and humor in talks tailored for each audience. Her goal is to take attendees on a journey, a journey to personal and career empowerment.

    Catherine cut her teeth in branding and advertising in three of the most demanding and innovative environments: From Madison Avenue to Wall Street to the halls of academe, Catherine Kaputa perfected her ability to market products, places, and companies. She studied brand strategy under Al Ries and Jack Trout. She led the award-winning “I Love NY” campaign at ad agency, Wells Rich Greene and was SVP, Director of Advertising and Brand at Citi Smith Barney. She taught branding at New York University’s Stern School of Business. She has been internationally recognized as a leader in branding, ranked #22 among Top Global Gurus in branding.

    Catherine has written award-winning and best-selling books. You Are a Brand. won the Ben Franklin Award for Best Career Book, and Breakthrough Branding, was awarded the silver medal in the Book of the Year Awards 2012. Her book, Women Who Brand is on female leadership, one of Catherine’s passions. Her new book is Graduate to a Great Career, for college students, new grads and millennials.

    Catherine has spoken at a wide range of organizations including Google, PepsiCo, Microsoft, Intel, AT&T, Merck, Samsung, Unilever.

  • Richard Bartrem is WestJet’s Vice-President,…
    RICHARD BARTREM

    RICHARD BARTREM

    WestJet, Vice President of Marketing Communications

    Richard Bartrem is WestJet’s Vice-President, Marketing Communications. His responsibilities include overseeing WestJet’s marketing communications, public and media relations, social media, community investment, sponsorship and creative services. He joined WestJet in 2005 as Director, Brand and Communications and became Vice-President, Communications and Culture in 2007.

    Richard began his career with Unilever in 1988 where, over the next twelve years, he held a variety of sales and marketing positions in Montréal, Halifax, Calgary and Toronto.  Richard left Unilever in 2000 and spent five years working for Astral Media in television in Toronto and was responsible for marketing for the Canadian pay television brands, The Movie Network and Mpix brands.

    A native of Montréal, Richard now resides in Calgary with his wife and two children. His favourite WestJet destination is Maui. He prefers the free snack mix over the cookies available free on board WestJet flights.

  • Keiichi Matsuda (BSc. MArch) is a future-facing…
    KEIICHI MATSUDA

    KEIICHI MATSUDA

    Designer, Film Maker, Artist

    Keiichi Matsuda (BSc. MArch) is a future-facing design consultant, as well as running a multidisciplinary design studio at the intersection of technology, media and architecture. The studio works on installations, concept films and more, exploring how emerging technology will impact the way we live in the future. Keiichi’s research examines the implications of emerging technologies for human perception and the built environment. He is interested in the dissolving boundaries between virtual and physical, working with video, architecture and interactive media to propose new perspectives on the city. His work has been published and awarded extensively and exhibited internationally, from London’s V&A, to the Art Institute of Chicago, the New York MoMA, and Shanghai EXPO. He lives and works in London.

  • Aykut Firat is the Chief Data Scientist at…
    AYKUT FIRAT

    AYKUT FIRAT

    Chief Data Scientist at Crimson Hexagon

    Aykut Firat is the Chief Data Scientist at Crimson Hexagon, a Boston-based leading social media analytics company. He is advancing technology and innovating products by leading research at the intersection of statistics, machine learning, and big data. Prior to Crimson, Aykut held senior roles at two start-up companies, as a co-founder of IAggregate, a Web software provider (acquired by RedHat Linux); and as a Chief Scientist at Affinnova (acquired by Nielsen), an innovation technology company using evolutionary algorithms and crowd-intelligence. A native of Istanbul, he holds engineering and science degrees from Bogazici (B.S.), Miami (MS), and MIT(PhD).

  • Faris is an award winning strategist, creative…
    FARIS YAKOB

    FARIS YAKOB

    Strategist, Creative Director

    Faris is an award winning strategist, creative director, writer, public speaker and geek. He’s trying to work out how we communicate in a networked world, how we can make people happy, how we can make awesome stuff that is useful or entertaining or both.

    Faris likes to help nice clients and agencies be more awesome. GeniusSteals is his strategic planning and innovation practice. You can read about it here: http://geniussteals.co/

    Previously he was Chief Innovation Officer of MDC and founding partner of Spies&Assassins, the mysterious creative technology boutique. Before that he was Chief Digital Officer at McCann Erickson NYC, and Head of Digital Strategy at Naked Communications.

    He was named one of the most respected planners in the world by The Planning Survey, and one of 10 modern day Madmen by Fast Company. His blog, Talent Imitates, Genius Steals, has been nominated as one of top ten ad blogs to follow by Campaign and Mashable.

    Faris writes on technology, media, brands and creativity for a variety of publications including FastCompany, Forbes, The Financial Times, Contagious and many publications with the word Ad in the title. He is also the author of the first chapter of the book Digital State, published by Kogan Page June 2013.

  • He worked as art director on iconic titles like…
    MARK PORTER

    MARK PORTER

    World-Renowned Editorial Designer

    He worked as art director on iconic titles like Colors and Wired, before becoming Creative Director of the Guardian, where he introduced a design philosophy and style which has helped the Guardian build an international reputation and become one of the world’s most recognisable news organisations.

    In 2010 he set up Mark Porter Associates, a design studio with a global perspective, working for a list of high profile clients across print, broadcast, and digital media. In the last 6 years, MPA has helped some of Europe’s most prestigious news brands to adapt to the connected world.

    Mark’s projects have won the highest honours in the industry, and have been exhibited in the Victoria & Albert Museum and the Design Museum in London.

    hurriyet
  • Mika Johnson is an award-winning filmmaker,…
    MIKA JOHNSON

    MIKA JOHNSON

    Award-Winning Filmmaker, Writer, Photographer

    Mika Johnson is an award-winning filmmaker, photographer and writer who directs music videos, commercials, and fiction and documentary films. Johnson teaches directing and documentary production at Prague Film School. He is also a member of MomenTech, a multiplatform experimental production studio based in New York City.

    In 2011, Johnson began directing “The Amerikans,” a web series featuring three- to five-minute documentaries created in close cooperation with their subjects (www.theamerikans.org).

    Johnson’s most recent projects include “Confessions of a Box Man,” a feature inspired by Kobo Abe’s “The Box Man,” and “Forever Professor,” a thirty-minute, award-winning film on a psychologist obsessed with time who has the largest collection of talking clocks in the world.

    In 2016 Johnson will launch two new web series, one inspired by the works of Franz Kafka (see Resolutions) and another with writer Gabriel Paletz. The latter, titled “Lost & Found,” is inspired by tourists astray in Europe.

  • Shepherd Laughlin leads content and research for…
    SHEPHERD LAUGHLIN

    SHEPHERD LAUGHLIN

    Director of Trend Forecasting at J. Walter Thompson Worldwide

    Shepherd Laughlin leads content and research for the Innovation Group at J. Walter Thompson Intelligence. In this role, he has produced long-form insight reports on topics including the future of food and drink, the future of retail, generation Z, opportunities in Cuba, and marketing to women. He also manages daily insights for jwtintelligence.com.

    As a reporter, Shepherd has covered major industry events such as CES, SXSW Interactive, and New York Fashion Week. He previously worked at the London-based consultancy The Future Laboratory, where he wrote on consumer thinking and lifestyle trends. His journalistic work has been published in Monocle, Protein Journal, Creative Review, China Economic Review, CNN and other publications.

    He holds an MSc in Social Anthropology from the London School of Economics and a BA from Brown University, and speaks Mandarin and French.

  • Mark van der Heijden (1986) originates from the…
    MARK VAN DER HEIJDEN

    MARK VAN DER HEIJDEN

    Wanderbrief, CEO

    Mark van der Heijden (1986) originates from the south of Holland, a quaint country known for tulips, cheese, clogs, and coffee shops. After being submerged in the Amsterdam ad scene for seven years, Mark waved goodbye to his job as a copywriter, tossed his home into a backpack, and hit the world as ‘The Backpacker Intern’, helping out agencies, brands and charities in exchange for room and board. The journey has brought him to 27 countries on 7 continents where he worked at 32 companies. Mark shared his story at TEDxTeen in NYC, SXSW Festival, Cannes Lions
    International Festival of Creativity, was invited by The White House, featured by Mashable as Inspiring Travel Instagrammer to follow and is one of the Top 100 Most Influential Travel Bloggers in the World.
    In February 2016 Mark co-founded Wanderbrief, a global community that connects companies with international talent trading their creative skills for experience abroad. Wanderbrief helps to solve business challenges through
    collaborative creativity while fostering global citizenship and cultural exchange. Within 8 months Wanderbrief has grown into a community of 6000+ creatives from 77 countries and established partnerships with agencies, brands and NGOs like Adobe, Vodafone, RICOH and Amnesty International. In June 2016 Wanderbrief was selected for the prestigious R/GA Lions Innovation Start-Up Academy and the company recently became runner-up for ‘Best Work
    Experience Provider’ at the World Youth Travel Awards 2016.

  • Joeri Van den Bergh is co-founder, managing…
    JOERI VAN DEN BERGH

    JOERI VAN DEN BERGH

    Co-founder, Managing Partner and NextGen expert at InSites Consulting Author

    Joeri Van den Bergh is co-founder, managing partner and NextGen expert at InSites Consulting, a global ‘new generation’ research agency with offices in New York, London, Rotterdam, Ghent and Timisoara. He has extensive experience of all aspects of branding, marketing and advertising to kids, teens and young adults. His clients include global customers such as eBay, Coca-Cola, Spotify, Danone, Red Bull, IKEA, Heineken, Converse, Nestlé, AXA and Unilever for whom he has provided research and advice on how to target the youth market.

    He is an awarded global thought leader and marketing author on the impact of Millennials and Generation Z on marketing and business. His best-selling marketing book How Cool Brands Stay Hot: Branding to Generation Y and Z has been awarded several times (a.o. The American Marketing Association Berry-AMA Book Prize) and will be published in a completely revised third edition in April 2016.

  • Tobias Degsell works as a curator at the Nobel…
    TOBIAS DEGSELL

    TOBIAS DEGSELL

    Curator at the Nobel Museum

    Tobias Degsell works as a curator at the Nobel Museum in Stockholm. In 2010 Tobias Degsell started to develop a concept that named the Spark of Creativity for business professionals. Since then he has been travelling the world preaching the power and magnitude of creativity. So far companies and organisations from Stockholm to Beijing.

    New Delhi to St. Petersburg has been inspired by the Nobel spark. The Nobel Museum in Stockholm has since its inception in 2001 showcased the Nobel Prize and its recipients. The focal lens through which we look at Nobel is creativity – a common ground that melds together themes from science, culture and peace.

  • Benoit Vancauwenberghe is a creative director and…
    BENOIT VANCAUWENBERGHE

    BENOIT VANCAUWENBERGHE

    Founder of 20Something, Creative Director

    Benoit Vancauwenberghe is a creative director and a raging storm of ideas, words and motivation. His goal in the world of advertising? Changing as much as possible.

    To do this you need to inspire the people that will power the world in the future. That’s why he founded 20Something, a creative agency that doesn’t work for gen Y but works with them. Youngsters are put in the lead and experience the agency life 100%.

    He woke up as a 35-year-old creative director without an office, someone else driving his company car and an intern leading the biggest client meeting of the year. Find out all about it during his talk ‘I got replaced by an intern’at Brand Week Istanbul

  • Creative director & strategist in the…
    MONIKA BIELSKYTE

    MONIKA BIELSKYTE

    Creative Director, Strategist

    Creative director & strategist in the intersection of culture & technology. Focus on immersive media technologies & digital formats of reality, AR-MR-VR.

    I work to inspire people to see these new mediums as tools to expand the human potential – creatively, intellectually, emotionally – not as a means to escape, isolate, or reduce ourselves in our humanity.

    Exploring how people perceive the future around the globe, making sense of this plurality of vision, & helping to prototype the possible futures is what I do: story-world design in the context of bleeding edge of scientific discovery, but also political, social, environmental innovation.

  • Saul’s charged with strategic leadership across…
    SAUL BETMEAD

    SAUL BETMEAD

    Y&R EMEA, Chief Strategy Officer

    Saul’s charged with strategic leadership across the EMEA region, mentoring the strategy and planning community and helping clients find more effective communications solutions.

    In this regional role he works across clients in many categories including FMCG, retail, beer, pharma, and has a particularly deep experience and interest in the Telecommunications and Financial Service sectors.

    In 2016 Y&R became the most awarded Effie network in Europe – something he’s particularly proud of.

    He sits on the EMEA ExCo, is a member of Y&R’s Global Creative Board and the Global Strategy Board. He is also an executive member of the IPA Strategy Group, one of the UK’s leading communications think tanks.

  • Nüzhet Algüneş studied economics at Bogazici…
    NÜZHET ALGÜNEŞ

    NÜZHET ALGÜNEŞ

    BPN Istanbul, CEO

    Nüzhet Algüneş studied economics at Bogazici University. After graduating in 1994, he joined Unilever, where he worked for 7 years, taking on executive roles for the sales, marketing and media departments.

    Between 2001-2002, Algüneş decided to follow his dreams and became the Senior Vice President of Universal Music Turkey. He then decided to return to marketing and communications, taking on roles in international agencies such as Mindshare, Mobilera, and OMD and working in media purchasing/planning, business development, brand communication strategies, and digital marketing.

    Currently, Algüneş works at BPN Istanbul, writes on the future of the communication industry in his column at MediaCat, and gives talks at seminars and panels.

  • Stephen Royle is the award-winning Senior…
    STEPHEN ROYLE

    STEPHEN ROYLE

    Discovery Networks CEEMEA, Senior Creative Director

    Stephen Royle is the award-winning Senior Creative Director at Discovery Networks CEEMEA (Central and Eastern Europe, Middle East and Africa), a division of Discovery Communications, the leader in global entertainment.

    As the leader of an in-house creative agency of 40+ creatives based across 7 regional hubs and serving 112 countries, Stephen successfully combines creative excellence,  strategic vision and commercial insight to amplify Discovery’s diverse portfolio of brands, and help drive business growth.

    Stephen is an expert at launching and marketing TV channels and new products with compelling multimedia creative solutions that stick in the hearts and minds of audiences and commercial partners, cutting through clutter and cutting across cultures.

    Stephen has more than 20 years of experience in the TV broadcast industry in the UK and Europe. Prior to joining Discovery, Stephen worked as a creative and a director at various UK and international TV broadcasters including ITV, ESPN and OSN.

    Stephen’s work has won numerous industry awards including over 30 PromaxBDA Global Excellence and European trophies.

  • In his current role as Director of Media…
    PATRICK WALKER

    PATRICK WALKER

    Facebook, Director of Media Partnerships, Europe, Middle East & Africa

    In his current role as Director of Media partnerships at Facebook, Patrick is responsible for leading content partnerships with media companies in Europe, the Middle East and Africa across news, sports, and entertainment. He develops publishing and audience development strategies for products including Facebook video, Instant Articles, Instagram, 360-video and virtual reality.

    Prior to his current role, Patrick was CEO of Rightster (now Brave Bison) a London-based multi-channel network. Formerly, he worked as Chief Content Officer at Base79 after serving 8 years with Google and YouTube as the Senior Director of Content Partnerships, where he was responsible for launching and managing YouTube in EMEA. Walker has also worked at RealNetworks, IMG, Intel and the BBC as a foreign news journalist in Japan and Southeast Asia. He began his career in media and technology as a TV producer and director with NHK in Tokyo, Japan.

  • Ankit Jain is the Vice President of Special…
    ANKIT JAIN

    ANKIT JAIN

    Vice President of Special Projects at SimilarWeb

    Ankit Jain is the Vice President of Special Projects at SimilarWeb which he joined via the acquisition of mobile intelligence startup Quettra that he founded and led as CEO. Prior to that, he was the Head of Search & Discovery for Google Play which he joined through the acquisition of Cuil where he helped build several parts of a web, real time and social search engines from scratch. Ankit is very involved with the entrepreneurial community via the Startup Leadership Program.

    Ankit received his BS in Electrical Engineering and Computer Science from UC Berkeley in 2007 and his MS in Computer Science with a focus on Parallel and Distributed Computing from UC Berkeley in 2008. He received a Certificate in Management of Technology from the Walter A. Haas School of Business at UC Berkeley in 2008.

    Ankit is a speaker at several conferences on a variety of search and mobile technologies. He co-authored the opening chapter in “Next Generation Search Engines: Advanced Models for Information Retrieval.

  • Başaran studied international relations at…
    CÜNEYT BAŞARAN

    CÜNEYT BAŞARAN

    BloombergHT TV, Chief Editor

    Başaran studied international relations at Boğaziçi University before earning a graduate degree from Yeditepe University. He started off his career in finance, working as a trader for ABank and BNP in Istanbul. He then moved to London and became the mission chief for Turkey at Commerzbank and Standard Bank. In 2010, he moved on to media. He is still the chief editor for BloombergHT TV and Bloomberght.com. He is also a columnist for Habertürk newspaper.

  • During his twenty years in television Tuomo has…
    TUOMO KULOMAA

    TUOMO KULOMAA

    Wake Dynamite, Creative Director

    During his twenty years in television Tuomo has worked with major broadcasters in various creative, design and technology roles, managing, conceptualizing and designing channel identities, rebrand projects, marketing campaigns, advertising and related workflows and system implementations.

    Currently he is focusing on WakeDynamite™, an IaaS -solution for media companies to provide realtime content management for advertisers in linear broadcast television and other digital advertising platforms.

  • Draws on 30 years of experience in general…
    GERHARD BARCUS

    GERHARD BARCUS

    CERTIUS, Managing Partner

    Draws on 30 years of experience in general management, marketing and sales with international branded consumer goods companies, such as Unilever and Danone. As a partner of Good Brand, a strategy consultancy, he developed sustainability and social innovation strategies and programs for consumer goods and energy companies. During two years he served as Chief Marketing Officer and Executive Vice President of Solico Group, the biggest Iranian privately held food company. Managing Partner of Certius

  • After graduating from Marmara University, he…
    GÖKHAN ŞEN

    GÖKHAN ŞEN

    Bloomberg HT, Director of Economics

    After graduating from Marmara University, he completed a graduate degree on Finance in 2007. He began his career at Ata Investments, working as an Investment Consultant. He was appointed as the Manager of Funds and Portfolio in 2009. Between 2010-2013 he served as the Director of Research at Bloomberg HT. Between 2013-2014 he worked as the Vice President of International Markets Research at AK Investments. He now serves as the Director of Economics at Bloomberg HT TV.

  • He completed his bachelor’s degree in Istanbul…
    SİDAR GEDİK

    SİDAR GEDİK

    Ipsos, CEO

    He completed his bachelor’s degree in Istanbul Technical University Industrial Engineering and his Master’s degree in Marmara University Industrial Engineering programs.

    Having started in 1997, his research life has been going on for nearly 18 years with KMG; where he participated in the founding team after 2001 followed by Ipsos.

    Until 2015, he worked as Ipsos Loyalty General Manager and Ipsos Turkey Executive Board Member for 8 yeas. Since 2015, he has been working as Ipsos Turkey CEO.

  • Bediz graduated from Galatasaray University, with…
    BEDİZ EKER

    BEDİZ EKER

    Y&R Istanbul, Managing Director

    Bediz graduated from Galatasaray University, with a degree in Political Science and Public Policy.

    His political communication project got awarded by the French government with a Bourse d’Excellence.

    He completed a masters programme in Management and Business Administration of Communication at the University of Toulouse. He started his career in advertising in the Business Development department in

    Euro RSCG Worldwide, in Paris. Later, he returned to Turkey and worked in ALICE BBDO as a Strategic Planner, in Alametifarika as a Brand Director and returned to ALICE BBDO as Strategic Planning Director.

    He later joined Y&R Istanbul as the VP and Head of Planning in 2012 and he remains in the same position today. Since February 2016, he also works as Managing Director of Y&R Istanbul.

     

  • Açıl Sezen completed both her graduate and…
    AÇIL SEZEN

    AÇIL SEZEN

    Bloomberg HT Radio, Editor in Chief

    Açıl Sezen completed both her graduate and undergraduate educations at Communication Department of Istanbul University. He started her career in Bloomberg HT as news anchor at 2010 and today he is continuing his career as the radio’s Editor in Chief. Previously he worked in several newspapers and especially focused on economy and finance sectors. Between 2006 and 2001 he worked as a manager at online newspapers named Gazeteport and The Lira.

  • Born in 1982, Fatih Aker studied at İzmir…
    FATİH AKER

    FATİH AKER

    Entrepreneur, Alkışlarlayasiyorum.com Founder, 59saniye.com Founder

    Born in 1982, Fatih Aker studied at İzmir Turkish College and continued his education at Bilkent University, Interior Architecture and Environmental design faculty. During his university education (in 2004) he built a website called “Alkışlarla Yaşıyorum” as his hobby. However, after the university it became a professional work for him and in 2011 he sold all his shares to Nokta Group. In 2012, he built a micro video website called “59 Saniye” and in a short time the website got investment from Ekşi Sözlük and Başak Purut. After the investment, 59 saniye became the video partner of Ekşi Sözlük. In 2014 he established a micro video production company called Microduction with his two partners and produced micro video contents for brands. In 2015 he started to work for Ekşi Sözlük. He still works as the executive director of the company.

  • Ozge Gilan is Head of Brand for Facebook Turkey.…
    ÖZGE GİLAN

    ÖZGE GİLAN

    Facebook Turkey, Head of Brand

    Ozge Gilan is Head of Brand for Facebook Turkey. She is leading FMCG strategy and partnerships in Facebook Turkey organization.

    She has +10 years of experience in building brand strategies and led various local and global brands. Prior to Facebook she was Marketing Manager in Unilever, Turkey. She holds a BS degree in Mathematics at Bogazici University.

  • Born as the daughter of a journalist, she too…
    ASLI ŞAFAK

    ASLI ŞAFAK

    Bloomberg HT, TV Show Host

    Born as the daughter of a journalist, she too became one. She wanted to be an expert journalist and studied economics at Mülkiye. She began work while studying. She first worked at newspaper, and then began a career in television. For many years she worked as a reporter in Ankara, prepared news shows and presented them. She interviewed politicians from the administration. She lived in London for 7 years as a columnist. Since 2010, she talks about economics on BloombergHT TV. She continues her discussions on the radio. She teaches economics at a university. She is also the author of a book, Bana Bana Hep Bana.

  • Fatih Uysal was graduated from Galatasaray High…
    FATİH UYSAL

    FATİH UYSAL

    Vodafone Turkey, Marketing Director

    Fatih Uysal was graduated from Galatasaray High School and Bosphorus University Business Administration department.  After he had worked 7 years in various positions within Danone Turkey Marketing team, he was transferred to Danone HQ in Paris as Global Marketing Manager.  Mr Uysal spent his last year in Europe as Global CRM Director, being responsible for ME, Europe and LATAM region and joined Vodafone Turkey  on September 2010 as head of marketing for new segments.

  • After İzmir Bornova High School Sanem Oktar…
    SANEM OKTAR

    SANEM OKTAR

    directComm Marketing Group & Limonsocial CO-Founder

    After İzmir Bornova High School Sanem Oktar graduated from Marmara University’s International Relations Department. Oktar started her career at Colgate Palmolive in 1993 and she is a serial entrepreneur. She established her first company, Tribeca Communication Consultancy at 1997 and two years later she established a database marketing company, directCom. Also, she was one of the founding partners of Peppers&Rogers Turkish Office. After taking part in Peppers&Rogers, she established a social media agency Limonsocial at 2011. Today, she’s continuing her career as directComm Marketing Group’s and Limonsocial’s managing partner and chairman. During her career, she worked with many national and international companies. And today Oktar is married and has two daughters.

  • Sercan Işık who was born in 1994; he was…
    SERCAN IŞIK

    SERCAN IŞIK

    Scorp, CEO

    Sercan Işık who was born in 1994; he was graduated from Terakki Vakfı Özel Şişli Terakki Fen Lisesi and still studying in Koç University Industrial Engineering & Business Admisitration double majör degree. He has experience in marketing department in Adil Işık Group and organization department in Doğan Online DOL. After those, he founded Scorp with his friend İzzet Zakuto in 2014 and he is currently the CEO of the company.

  • Zeynep Sarılar, Izmir, Turkey, received her BSc…
    ZEYNEP SARILAR

    ZEYNEP SARILAR

    ITEA Office, Chairwoman

    Zeynep Sarılar, Izmir, Turkey, received her BSc Electrical and Electronics Engineering degree from Dokuz Eylul University in 1989.

    In 1990 she joined the R&D department of Netas in Istanbul as a software engineer and a team leader for international gateway switches. From 1994 to 1997, she worked at Alcatel Bell Telecom in Antwerp, Belgium, as a consultant. In 1997, she worked for the Globalstar project at Qualcomm, San Diego, USA, as a software and system design consultant. In 1998, she returned to Istanbul and worked at Yapı Kredi Bank, Benkar Advantage and Global Securities consecutively.

    In 2001, Zeynep co-founded Mobilera, a leading CRM based mobile marketing and advertising company where she managed Service and Product Development till 2013, supervising research projects on wearables, embedded systems, digital home systems and entertainment solutions for the automotive and health industry.

    Since 2009, she has been a Board Member of YASAD, the association for software industrialists and since 2013. She has provided consultancy services for national and international funding projects and coordinating a Growth Accelerator Programme for 17 SMEs in Turkey. In 2013 she initiated GEMİM, a Centre for Entrepreneurship Training and Incubation.

    As of 1 February 2016, Zeynep Sarılar is Chairwoman of ITEA. Also she ıs founded of Actuate Inovation BG and TR.

  • Erdem Aksakal, born 1980, got an BSc Degree from…
    ERDEM AKSAKAL

    ERDEM AKSAKAL

    SAP, Marketing Director

    Erdem Aksakal, born 1980, got an BSc Degree from ITU Electronics and Telecommunications Engineering and an MBA degree from Bogazici University. After working in many technology companies like Vestel and Ericsson, he has been working as marketing director in SAP Turkey since 2010.

    In addition to his business career; he has been writing on various magazines about urban life, sports, technology and business life. He has been studying as a PhD candidate in Bilgi University on marketing. He is giving keynotes, lectures and seminars in many corporations.

    His book about white collar workers and business life “Mezeleri Güzel” was published in 2016 and reached to 6th edition.

  • Since 2001, after having completed her studies in…
    BAŞAK TURHANOĞLU

    BAŞAK TURHANOĞLU

    Managing Director iProspect Turkey, Managing Director Amnet Turkey

    Since 2001, after having completed her studies in MIS in Istanbul,  she has been executing leadership roles across Sales & Marketing teams of international and national technology and construction companies

    Most recently she has spent past 8 years at “Google” as Senior Sales Manager heading up Account Management Teams looking after the biggest brands in the UK market including but not limited to Samsung, Apple, M&S, Argos, Asos, NetaPorter, O2, Adidas, Nike, Starbucks responsible to grow a portfolio of $560M revenue

    While working for Google she completed Advanced Project Management Certificate Program by Stanford University, followed by an Executive MBA program specially designed for selected Google Executives by Duke University.

    After having worked for Google based in Dublin for close to 8 years, she now moved back to her home country Turkey to take on the MD role for iProspect and Ammnet Turkey, something she is uncomfortably excited about and is looking forward to experience bigger better successes

  • Yakup Bayrak is a Lycee Saint Joseph originated…
    YAKUP BAYRAK

    YAKUP BAYRAK

    Entrepreneur, Information Architect, Business Model Designer, Futurist

    Yakup Bayrak is a Lycee Saint Joseph originated Bogazici University graduate. Started his professional carrier at Akampus.com, one of the first venture-capital backed Turkish startup and later on spent more than 14 years in e-business, digital agency management and design consultancy on both agency and client side such as Pure New Media and Bilge Adam, Microsoft’s Gold Learning Partner. Once founded his first startup KeyFruit in 2009, he couldn’t get enough thus he became a serial entrepreneur and founded SHERPA, a UX Design focused Design Studio, Turkey’s first Growth Hacking Consultancy Startup DAM Growth Hackers and tailor made workshop organizer Dijital Stüdyo in 2014, last but not least Ciz.io, a digital toolset helping startup founders turning their ideas in to up-and-running business models in 2015. Married and father of two sons, describes himself as a full time father, part time entrepreneur and has one but huge dream: “Bringing those together who lived and can tell stories that can influence others to act.”

    YAKUP BAYRAK

    Entrepreneur, Information Architect, Business Model Designer, Futurist

    Yakup Bayrak is a Lycee Saint Joseph originated Bogazici University graduate. Started his professional carrier at Akampus.com, one of the first venture-capital backed Turkish startup and later on spent more than 14 years in e-business, digital agency management and design consultancy on both agency and client side such as Pure New Media and Bilge Adam, Microsoft’s Gold Learning Partner. Once founded his first startup KeyFruit in 2009, he couldn’t get enough thus he became a serial entrepreneur and founded SHERPA, a UX Design focused Design Studio, Turkey’s first Growth Hacking Consultancy Startup DAM Growth Hackers and tailor made workshop organizer Dijital Stüdyo in 2014, last but not least Ciz.io, a digital toolset helping startup founders turning their ideas in to up-and-running business models in 2015. Married and father of two sons, describes himself as a full time father, part time entrepreneur and has one but huge dream: “Bringing those together who lived and can tell stories that can influence others to act.”

  • Ayse Akcura spent more than 15 years on Wall…
    AYSE AKCURA

    AYSE AKCURA

    eBrandvalue, CEO and Co-founder

    Ayse Akcura spent more than 15 years on Wall Street. She started her career within the Treasury department  at Citibank after studying Industrial Engineering at RIT. After completing an MBA/ MS in Finance degree at Carnegie Mellon University with Cum Laude, she joined Goldman Sachs fixed income sales and trading department where she worked as an associate both in New York and Chicago offices. Mrs. Akcura also worked at Bear Stearns and Citibank Head Quarters as a Managing Director before establishing her business in NYC in collaboration with AK Capital. After relocating to Turkey, Mrs. Akcura was responsible in running the US relations of ISPAT, a government agency directly reporting to the Prime Minister of Turkey. Currently, Ayse Akcura acts as the CEO and co-founder of eBrandvalue which was founded in 2013. Mrs. Akcura, a mother of two children, is an avid movie critic, enjoys running and traveling.

  • He has won more than 150 awards for creativity,…
    TUĞBAY BİLBAY

    TUĞBAY BİLBAY

    Manajans J. Walter Thompson, CEO & CCO

    He has won more than 150 awards for creativity, influence and perfection. He is one of the 2 Turkish Creative Directors who has won Cannes Lions’s Big5. He has served as a jury member for numerous international awards. He has lectured at universities. In her 4 years at Grey, he has had a great influence on the agency’s success, both nationally and internationally.

  • He has grown his aspect of being inquisitive and…
    YUSUF MUSLUBAŞ

    YUSUF MUSLUBAŞ

    Mullen Lowe Istanbul, Executive Strategy Director

    He has grown his aspect of being inquisitive and searching insights at Bosphorus University BA in Sociology and The George Washington University MA in International Affairs. These aspects developed further as a strategic planner and a manager while working for several local and international brands at Alice/BBDO, Manajans/JWT, Medina Tugrul/DDB, Ogilvy Istanbul, and Publicis Yorum. Today, he continues to pursue the same journey as a member of the Mullen Lowe Management Board.

  • Product and Marketing specialist with many local…
    ÇAĞLAR BOZKURT

    ÇAĞLAR BOZKURT

    Twentify, Co-founder & CMO

    Product and Marketing specialist with many local startup experience, with an expertise in growth, community management and product design. Çağlar founded Twentify in 2014 with Tolga and İlker and now managing the crowd, product roadmap, advertising programs and marketing activities for Twentify locally and globally.

  • Funda as Co Founder, oversees Puzzle Media…
    FUNDA ŞAHİN

    FUNDA ŞAHİN

    Puzzle Media Tech Co Founder

    Funda as Co Founder, oversees Puzzle Media Tech’s marketing, communication and client service direction. Before founding Puzzle, she was deputy managing director at IPG Mediabrans’ media agency UM from 2011 to 2015. Her main responsibilities were; coordinating agency’s global network relations, top level media owner relations, managing all UM advertisers’ media buying operations, setting the bridge between buying department, finance and brand groups, presenting agency recognition in the industry. She managed media planning and buying for more than 100 global and local advertisers like L’oreal, Nestle, Evyap, Pınar, Ülker, SC Johnson, Numil, Microsoft, UPS, MasterCard, UIP, Turk Telekom, Toyota and Koç Holding, in her 20 years career from an intern to deputy managing director. Funda studied Communication Arts, Advertising and Public Relations at Anatolian University and Marketing in UC Berkeley.

  • As chief commercial officer of Dogan Media…
    TANKUT KARAHAN

    TANKUT KARAHAN

    DOĞAN TV HOLDİNG, Chief Commercial Officer

    As chief commercial officer of Dogan Media Group-Kanal D. I am in charge of ad sales across all platforms ranging from FTA, pay TV, news channels, thematics, radia and digital.

    I believe I am a member of a very limited group of marketers, having worked and on the client side of advertising, digital, experientinal, healthcare, PR, media agencies and now media itself.

    It’s %100 püre adrenaline.Witnessing the transformation of media into a convergent content-delivery industry based on big data.

    Respect the individuality of the consumer , understand teh power of a good idea transforming itself into great content and learn to use data and technology to guide , not replace , your decision –making process.

  • 4129Grey’s Chief Happiness Officer Alemşah…
    ALEMŞAH ÖZTÜRK

    ALEMŞAH ÖZTÜRK

    4129Grey, CEO

    4129Grey’s Chief Happiness Officer Alemşah Özturk founded 41?29! in 2007. In its first 5 years 41?29! became the most successful digital advertising agency in Turkey, attracting the attention of WPP who incorporated the company into its network in 2012.

    Before founding 41?29! Alemşah Özturk founded two other advertising companies and became the youngest creative director in Turkey when he was just 24 years old, successfully creating several impactful projects. He has won numerous awards with the work he has done in the past 20 years, including Cannes Lions, Clio Awards, D&AD, and Webby Awards. He has represented Turkey in these global competitions, including at Cannes Lions. An active user of social media, Özturk has 250,000 followers on Twitter. He shares with his followers his articles on marketing and digital communication, company culture, and digital transformation. Özturk has spoken in numerous national and international conferences and organizations in the past 15 years. He publishes his writings on his website: http://medium.com/@alemsah

    Deemed an exemplary entrepreneur by United States Vice President Joe Biden, Özturk works closely with young entrepreneurs and mentors them. In addition to his activities as an entrepreneur, Özturk has also tried to revive entrepreneurship in Turkey through his angel investments.

    United under Özturk’s leadership since 2015, 41?29! and GREY Turkey provide brands with communication strategies and solutions as a new generation, fully integrated company.

    Alemşah Özturk graduated from Kabatas High School before earning his degree of computer science from Yıldız Technical University. When he isn’t working on creative projects or consulting, he spends his time working on his new book, writing for local and international magazines and gaming.

  • Born in 1970. Graduated from Robert College, the…
    OĞUZ SAVAŞAN

    OĞUZ SAVAŞAN

    R A B A R B A, Co Founder and President

    Born in 1970. Graduated from Robert College, the American High School in Istanbul. Studied Mechanical Engineering in Bosphorus University, Istanbul. Graduated with an MBA in Strategy degree from City University Business School, London. Worked as a brand manager in Unilever Turkey for 6 years and as a marketing&sales manager in Eczacıbası Group for 2 years.

     

    Joined Young&Rubicam Istanbul in 2000 as the head of planning. His insights and creative strategies led to some of the most famous Turkish ad campaigns. Clients include local giants such as Turkcell, Arcelik, Garanti Bankas as well as Y&R’s global clients like Colgate, Danone and Kraft Foods.

     

    Left Y&R in 2004 with the management team to set up Alametifarika, an independent agency in Istanbul, as a planning partner. In 2007, set up his own digital creative agency Rabarba, serving clients such as Turkcell, Garanti Bank, Finansbank, Nike, Carlsberg, Pepsi, Lipton, Nescafe, Dove and Lynx.

     

    With its TV, internet and mobile expertise in integrating rich ideas on all three screens; Rabarba created more award winning work than any other digital agency in Istanbul in the last four years.  Based on the results of the Global Effectiveness Index , Effie Worldwide & WARC, named Rabarba among the  ‘Most Effective Independent Agency Offices’ list in 2011, along with Weiden & Kennedy and BBH Singapore.

    Founded Duello Games in 2010. Duello’s first i-phone game ‘’i-Slash’’ reached over 10 million downloads in AppStore, of which one million is paid, in the last two years.

    Served as a jury member in creative competitions such as Eurobest, Crystal Apple, Grand Interactive Awards, Méribel Ad Festival; and a keynote speaker in a number of local and global events including the MMA Global Marketing Forum in Berlin and in London in 2010.

    Member of British Council Chevening Alumni, Turkish Association of Advertising Agencies, Global Mobile Marketing Association, Chairman and founder of Account Planning Group UK, Turkish Chapter.

    Areas of interest are brand strategy, positioning, consumer research design, brand archetypes, story, gaming, traditional advertising, digital advertising, mobile marketing, retail design and product design.

  • After completing his high school education at the…
    TANSU YEĞEN

    TANSU YEĞEN

    Samsung Electronics Turkey, Vice President

    After completing his high school education at the German High School, he graduated from Boğazici University with a B.S. degree in Electronics Engineering.

    Mr. Yeğen also holds a master’s degree in Contemporary Business Management from the Marmara University.

    Mr. Yeğen started his professional career in 1991 at Digital Equipment as an IT specialist.

    Between the years 1994 and 1998, he worked as the Marketing and Sales Manager at Hewlett Packard (HP). In 1998, he was transferred to Microsoft Turkey where he worked for seven years.

    His last position at Microsoft was the Deputy General Manager. From 2005 to 2007, Mr. Yeğen served as the General Manager of Apple IMC.

    He held several positions at Turkcell including CEO of Turkcell Ukraine and Germany and Board Member of Turkcell Belarus.

    Mr. Tansu Yeğen received a lot of awards throughout his carreer.

    In 2008  Mr. Tansu Yeğen was chosen as the “CEO of the Year” by Stevie Awards.

    Before joining Samsung Electronics Turkey, Mr Yeğen was IBM Turkey’s Strategies General Manager.

    In 2013 Mr. Tansu Yeğen, started at  Samsung Electronics Turkey as “Director of Enterprise Solutions”.

    In 2015, he was appointed as Vice President of Samsung Electronics Turkey.

  • Born in 1960 in Istanbul, Işıl Arıdağ…
    IŞIL ARIDAĞ

    IŞIL ARIDAĞ

    UNITE Communication, Co-founder and CEO, President of IDA-Communication Consultancies Association of Turkey

    Born in 1960 in Istanbul, Işıl Arıdağ graduated from Robert College in 1978, and received her Bachelor’s Degree from the Boğaziçi University Faculty of Administrative Sciences Department of Business Administration in 1982. She also attended Bogazici University for her Master’s Degree in Psychology.

    After various professional duties in advertising and public relations sectors, in 1998 Ms. Arıdağ became the founder partner of UNİTE İletişim, offering communications consultancy services to leading national and international companies and brands.

    Arıdağ has worked as a part-time academician at the Bahçeşehir University Faculty of Communications from 2002 to 2006. Currently gives lectures as a keynote speaker within the communications field.

    Arıdağ has an active role in the business life as the Chief Executive Officer of UNITE İletişim, offering communications consultancy and PR services under Unite brand, and advertising, event management and digital communications services under CreativeUnit and CoffeeShop brands.

    Following her position as a board member between 2010-2012, she was selected the President of IDA-Communication Consultancies Association of Turkey as of December 2014 and assumes responsibility to represent public relations sector.

     

  • He was graduated from Communication Faculty of…
    BÜLENT YAR

    BÜLENT YAR

    Mindshare Turkey, CEO

    He was graduated from Communication Faculty of Anadolu University. He started his career at Grey in 1994, where he worked in the International Media – Research & Media Planning departments. He worked in various positions for many local and international client groups at MediaCom between 1995 – 2001. He served as MediaCom Turkey Deputy Managing Director between 2001 – 2007.  He was also responsible for all international relations, new business, internal trainings and trading organization functions of MediaCom at the same time.  He was appointed as GroupM Turkey Chief Trading Officer by the GroupM EMEA in Feb 2008 . He worked as MediaCom Turkey CEO since Dec 2009 to December 2015. He continues his career as Mindshare CEO since Jan 2016.

  • Following my graduation from University, I’ve…
    EMRE FAKS

    EMRE FAKS

    Hurriyet Newspaper, Digital Engagement & Advertising Services, Lead

    Following my graduation from University, I’ve Joined the Turkish Marketing Industry as a junior media planner at Universal McCann in 1993 and worked there until 1999 at various positions. As of September 1999, I’ve established Starcom’s operations in Turkey and become the General Manager of Starcom Turkey. After spending 5 successful years at Starcom Turkey, I’ve joined the first Media Audit & Consultancy Company in Turkey, namely ‘Diye’, as one of their Managing Partners and worked there until I’ve rejoined Starcom Mediavest Group as their Chief Intelligence Officer.  In 2-year time, I’ve been assigned with the responsibility of establishing and overseeing the Group’s digital operation in Turkey. As of December 2010, I’ve taken the leadership of launching a full-digital agency, namely United People. And in November 2014, I joined Hurriyet Newspaper as Digital Engagement & Advertising Services, Lead

     

  • Gul Yuksel Akkaya is one of the Industry leaders…
    GÜL YÜKSEL AKKAYA

    GÜL YÜKSEL AKKAYA

    Facebook, Industry Leader

    Gul Yuksel Akkaya is one of the Industry leaders at Facebook based in London where for the last 3.5 years she’s headed up relationships with many of the Turkey’s largest Telecommunications and Financial Services brands. With over 14 years experience in media and marketing, Gul has also held a number of leadership positions at Microsoft and Show TV. She received a B.A. from Bogazici University, Istanbul, in Political Science and International Relations.

  • İdil Dereci is the General Manager of…
    İDİL DERECİ

    İDİL DERECİ

    Sesli Harfler, General Manager

    İdil Dereci is the General Manager of Sesliharfler, an interactive creative agency that develop brand building marketing plans and promotional campaigns for its clients. Passionate about diversity, communication and marketing, İdil is born in Izmir but has lived in 3 different continents and experienced many brands to be born, grow and live or die. After working in the marketing industry for over 16 years at international companies such as Vodafone, BMW, THY and also MIT start-ups. İdil has decided to move on the Agency side of the business and writes strategic plans and executes marketing tactics for a prestigious client list since.  In her free time İdil loves to travel with her family and friends, play tennis, take drawing classes.

  • Firat Dirik, is the Regional Director for Middle…
    FIRAT DİRİK

    FIRAT DİRİK

    MediaMath, Regional Director for Middle East and Africa, Turkey and Israel

    Firat Dirik, is the Regional Director for Middle East and Africa, Turkey and Israel at MediaMath, a pioneer in the Adtech industry introducing the first Demand-Side Platform (DSP) and creator of TerminalOne’s Marketing Operating System. Firat is responsible for MediaMath’s operations and expansion in these regions from the London office.

    Prior to joining MediaMath, Firat was Country Manager, Turkey at Facebook, where he was responsible for Facebook’s operations in the Turkish market. Prior to this, Firat spent 5 years at Microsoft Turkey as the Country Sales Manager of Microsoft’s Consumer and Online Business division. He also spent 5 years at Avea as Corporate Sales Manager and another 4 years in the banking industry in diverse sales and marketing roles.

    Firat holds a Bachelor’s degree in Economics from Bilkent University in Ankara, Turkey and a Business Administration Graduate degree from Harvard University.

    Firat resides in London with his two daughters and wife. He is passionate about cooking and enjoys hosting dinner parties for friends.

  • Graduated from Istanbul University with a degree…
    MELDA BARKIN

    MELDA BARKIN

    Leo Burnett Istanbul / CEO

    Graduated from Istanbul University with a degree in Business Administration.

    Studied Marketing in UC Berkeley.

    Worked at A.B. Beebe Food Export/Import Company in San Francisco.

    Started her advertising career in Leo Burnett. One year later, moved to Young & Rubicam as an account executive.

    Worked in Young & Rubicam for almost 14 years and became the Vice President.

    She has been the CEO of Leo Burnett since March 2013.

    She is also the president of Advertising Foundation of Turkey.

  • Deniz Guven is the Senior Vice President of…
    DENİZ GÜVEN

    DENİZ GÜVEN

    Garanti Bank, Senior Vice President of Digital Channels

    Deniz Guven is the Senior Vice President of Digital Channels at Garanti Bank with responsibility for the management of digital channels and social media management. This role includes the management of online banking, mobile banking, ATM, call center, interactive marketing and communications, corporate website and social media channels.

    He has over 20 years of experience in the banking and financial technologies areas. He has extensive management experience in channel development, sales, marketing and operations. Before his current role, he worked as the manager of Digital Channels.

    Prior to joining Garanti Bank, Guven served as manager in sales, marketing, strategic planning and international projects at several banks in Turkey. Before his role at Garanti Bank, Guven joined Finansbank as an Assistant VP and managed marketing services and digital channels’ marketing. Earlier on, in addition to managing the digital channels at HSBC, he led the digitalization of Advantage Card, Turkey’s largest loyalty credit card program in Turkey at that time. At the first years of his career, he managed numerous channel projects in Demirbank, Turkey’s biggest private bank at that time.

    In addition to his responsibilities at Garanti Bank, he works as a mentor at GarantiPartners, an acceleration program for start-ups. He has been a columnist at Digitalage, Turkey’s famous technology and business magazine, for 1,5 years. He wrote over 22 different articles about current technology and financial trends.

    Deniz Guven received his New Media and Communication undergraduate degree from Marmara University. He then received a MBA from Istanbul Bilgi University. He joined a Leadership Executive Program at London School of Economics, an Executing Breakthrough Strategy Program at Columbia Business School and an Executive Strategic Marketing Management Program at Stanford University.

  • Isik has 10 years of experience in digital media…
    DENİZ IŞIK

    DENİZ IŞIK

    BPN Istanbul, Assistant Director of Digital Operations

    Isik has 10 years of experience in digital media and marketing communication. She started working at Turkey’s leading media agencies and held an important role in their digitalization process. She worked with numerous national and international brands guiding their digitalization processes. Since 2014, she continues her career at IPG Media Group at BPN Istanbul.

  • Tayfun is a digital marketing and advertising…
    TAYFUN EKER

    TAYFUN EKER

    Voden, Vice President

    Tayfun is a digital marketing and advertising enthusiast who works to build strong connections among brands and consumers in a digital world.

    Following his graduation from Marmara University , department of  Economics in 2005, he joined Philip Morris Sabancı where he build managerial experience for 6 years both in marketing, trade marketing and sales functions.

    In 2011 he joined Voden, a digital advertising agency, as a managing partner. He held a variety of leadership roles across the complete spectrum of digital services from digital strategy to creative development, from digital integrated campaigns to social media marketing.

    Through these years he worked with both leading global and local brands and leaded many award winning projects at the intersection of digital communication and transformation. He also gave digital marketing courses as a lecturer in Bahçesehir University for two semester. In 2015 Voden has become one of the leading digital agencies of Turkey and acquired by Publicis Groupe in order to be aligned with Leo Burnett Worldwide network.

    Since then Tayfun continues to help grow business and culture in Voden as a Vice President, trying to help brands connect their consumers in a digital driven world.

  • Yekta Kopan was born in Ankara in 1968. Having…
    YEKTA KOPAN

    YEKTA KOPAN

    Master of Ceremony, Journalist, Author, Voice Actor

    Yekta Kopan was born in Ankara in 1968. Having graduated from Hacettepe University’s Department of Business Administration, Kopan went on to live in İstanbul, publishing his stories in the magazine Hayalet Gemi. In 1998, Kopan founded the online magazine altZine, followed by altKitap, Turkey’s first online publishing platform. His first book Fildişi Karası was published in 2000, followed by the books of stories Aşk Mutfağından Yalnızlık Tarifleri, Yedi Derste Vicdan Muhasebesi, Kara Kedinin Gölgesi, Karbon Kopya, Bir De Baktım Yoksun, Kediler Güzel Uyanır, and the novels İçimde Kim Var and Aile Çay Bahçesi.

     

    Aşk Mutfağından Yalnızlık Tarifleri won the 2002 Sait Faik Story Award. Kopan’s 2007 book of stories Karbon Kopya won the Original Book of the Year award at the Dünya Kitap Awards. Kopan’s critically acclaimed story book Bir De Baktım Yoksun, published in November 2009, went on to win two of Turkey’s most prestigious literary awards, the Yunus Nadi Story Award and the Haldun Taner Story Award.

     

    In 2006, Kopan wrote the text for the theater project İki Kişilik Bir Oyun, which was staged by Tiyatro DOT at the İstanbul Theater Festival. The project was also staged in Germany, Italy and the Netherlands. A story by Kopan was featured in the compilation Alles Blaue, Alles Grüne dieser Welt, published by DTV (Deutscher Taschenbuch Verlag). Kopan’s books were translated into Arabic, Albanian, Bulgarian and Hungarian. His e-book Daha Önce Tanışmış Mıydık? was published electronically by altKitap. Kopan’s children’s book Burun, illustrated by Chilean painter Alex Pelayo, was published in 2009.

    Kopan participated in various short film competition juries, the Antalya Golden Orange Film Festival Project Development Jury and the Adana Golden Boll Film Festival National Competition Jury. He writes film articles for the Altyazı magazine and book reviews for Milliyet Kitap, as well as  contributing to the magazines İstanbul Art News and Ot. Kopan is also part of the editorial board of Granta Türkiye.

    Kopan’s latest book of stories İki Şiirin Arasında was published in October 2014

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    Graduated from Middle Eastern Technical University Department of Physics.

    She began her advertising career when she was in university.

    After 12 years in advertising, she began publishing MediaCat in 1993.

    Apart from MediaCat, she is the Editor in Chief of MediaCat’s special issue for Cannes Lions, Digital Age, and PI, as well as MediaCat Books, which has published over 800 books.

    Ozkan is the author of “Hayatimiz Reklam,” a book in which she interviewed the legends of Turkey’s advertising industry.

    With her incredible and dedicated team, Pelin Ozkan organizes tens of workshops, seminars, Digital Age Summit, Brand Week Istanbul, Felis Awards, Women to Watch Awards, and Lovemarks awards.

     

  • Işıl Evlioğlu Akdemir has been working at…
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    She has an 12 years of experience on marketing projects in banking and payment systems sector.

    Having started her professional life at 2003 as a consultant at McKinsey in Turkey, Işıl Evlioğlu Akdemir was responsible mainly for operational and strategical analysis of marketing projets both in Turkey and abroad. She also took important role as Junior Partner at McKinsey in various marketing operations in payment systems sector.

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    Having majored in Radio-TV Studies at Istanbul University, Atakan Demirci started working as assistant news director at Kanal D. Later, he worked as a content editor for Bezoone. In 2007, he joined Zap Medya, Turkey’s first digital media agency. Today, he continues his career in media planning and buying as OMD Turkey’s Digital Director. He is also a board member at IAB Turkey.